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Internet Marketing Plans

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... Geld, S.F. Cost savings between traditional marketing and internet marketing. Retrieved January 29, 2005 from Web site: Student Notes Student Text: McGraw-Hill Companies, 2003. . Internet marketing, direct sales, and viral marketing all play a key role in modern marketing. All three methods have making his information available to many target users. The Internet indeed is a marketing tool for any type of marketing needs. Evolution of Internet Marketing Strategy Usually Internet companies emerge from what is viewed as a passive online presence to a dynamic online market. The Direct marketing, Internet marketing, and viral marketing are powerful and useful marketing tools. When used in the ...



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Sources list for INTERNET MARKETING PLANS:

Rafiq, M. and Ahmed, P. K. (1995.) Using the 7P's as a Generic Marketing Mix. Marketing Intelligence and Planning. Vol 13, No 9, p4 - p15
International Strategic Marketing

Marketing Plan Worksheets. Retrieved November 26, 2004 from; http://64.233.161.104/search?q=cache:5oBnJ-W1CJ4J:www.swlearning.com/marketi ng/ferrell/second_edition/worksheets.doc+%22Formal+marketing+control%22&hl=en Marketing Plan Worksheets. Retrieved November 26, 2004 from; http://64.233.161.104/search?q=cache:5oBnJ-W1CJ4J:www.swlearning.com/marketi ng/ferrell/second_edition/worksheets.doc+%22Formal+marketing+control%22&hl=en
The FEDEX Company

Dibb, S. and Simkin, L. (1997), "Marketing and market planning: still barriers to overcome", EMAC Conference Proceedings, Warwick.
Marketing to Seniors

Simkin, L. (2000), "Delivering effective marketing planning", Journal of Targeting, Measurement and Analysis for Marketing, forthcoming.
Marketing to Seniors

Driver, John C. (2001). `Airline marketing in regulatory context'. Marketing Intelligence & planning 19/2: 125-135
The Airline Industry and British Airways

 

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